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I wrote this landing page for a campaign based on the four differentiators that set i-Ready apart from the main competition.

 

Curriculum Associates ran a campaign throughout 2023 based on the “Transform Moments into Momentum” messaging I had written. This messaging drove the deliverables for the sales meeting, a series of back-to-school webinars plus a brochure, and much more, including this LinkedIn document ad. It’s one of a series of six ads I wrote that found individual student stories within the case studies we were promoting.

 

I drew from the 186-year history of Houghton Mifflin Harcourt to create and write the story for the social studies website, marketing materials, and sales presentations.

 

This is a blog I wrote for n2y. The goal of the piece was to share with educators how they could pass along the incredible “gift” of immersive literature to their special education students.

 

This SymbolStix PRIME campaign was centered around the idea that educators could use a library of symbols to “transform language into meaning” for kids with special needs.

 

Chrissy is an extraordinary person, and I was honored to work with her on this meaningful letter and post.

 

I’ve been very lucky throughout my career to be chosen to write each company’s holiday message.